HOMECOMING PH
GLOBALARTSINITIATIVE

We connect Canadian artists with the music industries of the Asia-Pacific — through showcases, songwriting camps, and collaboration that outlasts the trip.

Who we are

Building bridges through music

Homecoming is an international initiative connecting music creators across borders. Our camps bring together producers, songwriters, artists, and industry mentors. Through collaboration, education, and cultural exchange we help develop global music ecosystems.

We work at the point where culture, creativity, and commerce meet — strengthening the ties between Canadian artists and their countries of origin, and opening markets that would otherwise stay closed to them.

Collaboration Education Cultural exchange Global ecosystems

By the numbers

What we've built

Combined reach of Homecoming artists

19.8MSpotify streams
13.4MYouTube views
33MTotal engagements
+30%Avg. artist social growth
200Songs created
300+Cultural connections made

Track record

Every camp, every mission

Each mission pairs Canadian creators with local industry on the ground — not a one-off performance, but days of writing, meetings, and relationships that keep working after everyone flies home.

2024
OCT

First songwriting camp

Our first camp, bringing Filipino music creatives together in Toronto for three days of writing. The starting point for everything since.

With Universal Music Canada · Warner Chappell Canada · Vlvt Tree Publishing

2 songs released
Toronto, ON
2025
JAN

First Philippine mission

A three-day camp bringing Filipino music creatives from Canada, the United States, Australia, and the Philippines into the same room — built around cultural connection and finding the common ground inside the music itself.

3 songs released
Batangas, PH
JAN

Artist Mission Showcase

A four-city tour across the Philippines with Canadian artists, including radio guestings — putting the music in front of Filipino audiences and programmers directly rather than through a distributor.

4 citiesRadio features
Philippines
2026
JAN

Second Manila songwriting camp

A return to Manila, this time pointed at North American sync — writing songs built to place, without giving up the cultural collaboration the camps are known for.

1 song released1 releasing September1 sync placement
Manila, PH
JUN

K-pop songwriting camp

The first major K-pop songwriting camp held in Toronto. We flew in a Korean label A&R executive to sit in the room for all three days, so the writing happened against real briefs rather than guesses about the market.

With Warner Chappell · SOCAN

15 songs createdPitching to all 4 major Korean labels
Toronto, ON
JUL

Global AIM songwriting camp

A camp built to empower Asian music creatives, timed to land alongside the Vancouver Asian Film Festival's 20th anniversary conference — which put our writers in the same building as the Asian film industry for the week.

With SOCAN · Vancouver Asian Film Festival

VAFF 20th anniversaryFilm industry access
Vancouver, BC
SEP

Philippines MissionUpcoming

A showcase and songwriting camp built around four Canadian artists establishing their identity in the Philippine market. Canadian showcase at Electric Sala in Makati, a delegation presence at SONIK Philippines, and a three-day camp at Hit Productions pairing Canadian and Filipino creators.

4 Canadian artistsShowcase + camp
Manila, PH
Group photo in a recording studio control room
Studio 80AUniversal Music Canada, Toronto
Camp group photo outdoors in the evening
Camp groupPhilippines

Watch

Out of the rooms

What the camps actually produce — the week itself, and the records that came out of it.

Documentary Motherland Song Camp The full three days — January 2025

Music videos

From the feed

Activations

Rooms we've built

Beyond the camps: live shows, listening parties, exhibitions, and industry dinners across Manila, Cebu, Toronto, Vancouver, Seoul, and Singapore.

17Live shows
20Parties & activations
17Music videos produced
6Cities

Selected activations

WYS: Manila WYS: Vancouver WYS: NBA All-Star Weekend Denim Dealer × Fortune WWD Fly Shit Only × Complex PH Brain Chamber 001 On The Radar: Seoul On The Radar: Singapore Louis XIII welcome dinner Pamilya Sundays Misc Mondays, APT200 Toronto WeLife Design: Festii Annex House exhibit A Diary of an Unstable Mind Sunbird rooftop dinner

Press

Where the work landed

Feature articles, radio guestings, and on-camera interviews across Philippine and international media.

28Press placements
17Outlets

Covered by

Billboard Philippines GMA Network The Philippine Star Complex PH MYX Global VMAN Asia L'Officiel Philippines Clavel Magazine Ollie Magazine Pulp Magazine PURVEYR Bilyonaryo News Channel Wish 107.5 Magic 89.9 Monster RX93.1 On The Radar DOUGBROCK TV

Partners

Working alongside

SOCAN SOCAN Foundation Warner Chappell Universal Music Canada Vlvt Tree Publishing Vancouver Asian Film Festival SONIK Philippines DISCO

Get involved

Partner with Homecoming

We work with funders, brands, labels, and industry organizations who want a real stake in cross-border artist development. Tell us what you're looking to do and we'll send the current program deck.

homecomingmusicinitiative@gmail.com